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Nok Air รับสมัคร Digital Marketing

สายการบิน Nok Air เปิดรับสมัครตำแหน่ง Digital Marketing ทำงานที่ดอนเมือง

Role Introduction

  • To ensure the airline’s direct digital channels have a competitive presence in the market, maximizing online traffic and revenue generation.
  • To manage the website(s), update content to be locally suitable, drive local campaigns, and conduct analytics to further optimize results.

Key Responsibilities

Digital Promotions and Campaigns

  • Assist to devise and manage campaigns to recruit customers to the airline’s contact database
  • Drive engagement through targeted communications
  • Follow up on ancillary revenue generation
  • Ensure prioritization of direct digital distribution channels

Website Content and Communication

  • Manage the retailing of air and non-air offers across the web and mobile platforms, driving channel-exclusive offers where appropriate
  • Manage the quality of content published across the Nok Air digital channels
  • Help to ensure the customer experience and brand are upheld in any content and customer experience deliverables, in consultation with internal and external stakeholders


  • Use web analytics (Google Analytics) to measure performance, identify and exploit opportunities, and continually improve the volume and quality of traffic coming from different sources
  • Understand sales performance in direct digital channels including share of revenue targets, route performance, and plan and measure sales contribution for air and non-air products
  • Systematic analytics and reporting on website-specific data to provide recommendations for enhancements
  • Search Engine Marketing and Search Engine Optimisation
  • Ensure all pages have the appropriate page-level technical and content-based Search Engine Optimisation
  • Test and understand the interrelationship and keyword coverage for Search Engine Marketing and Search Engine Optimisation campaigns to drive traffic to the flagship site

Social Media

  • Assist in managing the social media content strategy and report on engagement and performance of social channels as required


  • Conduct competitor analysis of pricing and ensure digital channel pricing and proposition are competitive both on and offline
  • Monitor marketing strategies used by competitors and industry leaders and make recommendations to enhance our presence and revenue generation

Emergency and Accident

  • Emergency and Accident and Crisis Response responsibilities as required


Academic qualifications

  • Graduation in any field is a minimum
  • Diploma / Certification in a relevant Sales business field would be an advantage

Knowledge, skills, training, and experience

  • At least 2 years experience in a similar role
  • A strong understanding of how the internet works, preferably with a junior developer or similar IT training/experience
  • A demonstrable passion for digital and commerce
  • Strong literacy skills, including copywriting and the ability to adhere to brand and tone of voice
  • Strong numeracy skills and experience of working with data to tell a story
  • Strong PC literacy including Adobe Experience Manager and Google Analytics
  • Adapts to and embraces constant change

For more information, please visit Nok Air

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